Management

To: Zappos.Com, CEO From: Wei-Shan, Hsu, M&A Advisor Date: 5/16/2012 Re: Growth for Zappos Zappos is the greatheartedst online shoe store. The company was founded in 1999 and is headquartered in Henderson, Nevada. It is hold by Amazon.com. Zappos has set itself apart from competitors in four slipway: it has excellent customer advantage, a large alternative of shoes, selection is non base on season and they transmit inventory. nearly inviolable things near the company are that they lay aside fast, they lead good customer service, and they have a shrive counter policy.

|Deliver fast |Rare: excellence in domination system and effective delivery process| | customer service |Substitute: understand consumer demands, own consumers swan, | | |satisfaction and committal | | indigent makes |Rare: have strong financial powerfulness and good reputation priceumer | | |service to offer free output policy. | However, there are some problems with shipping. Some customers are non getting their shoes on time because the manufacturer does not send the m out on time. Also, the company has been af! fected by the negative economy. People are more careful approximately making decisions and that has affected sales. In addition, the company isnt expanding in other countries. This means they are ignoring potential customers. To improve Zappos, I strongly make the following recommendations: Create more customers Zappos however sells their products to U.S customers. They are losing potential customers outside the U.S. The company considers the shipping address to be too high to be worth merchandising internationally. In addition they believe success is dependent on...If you trust to get a full essay, order it on our website: BestEssayCheap.com

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