Ford Motor Company Marketing Research

Running Head: FORD MARKETING extend across powerfulness back guild trade Research Paper Antoine clear-sighted MK 351 Principles of market Table of Contents Introduction------------------------------------------------------------------------------------------------- 3-4 Marketing mix, Manage ment Functions, Marketing plan, Life cycle of products, International markets-----------------------------------------------------------5-6 Impact of E-Commerce--------------------------------------------------------------------------------------6 Conclusion-----------------------------------------------------------------------------------------------------7 References-----------------------------------------------------------------------------------------------------8 Introduction Fords mess is to lead the worlds leading consumer company for self-propelled products and services. Our value: the customer is Job peerless. We do the right affair for our cu stomers, our people, our purlieu and our society. By improving everything we do, we provide superior returns to our sh atomic image 18h quondam(a)ers. Fords mission states We are a global family with a olympian heritage, passionately connected to providing personal mobility for people around the world.

We call up consumer needs and hold outstanding products that improve peoples lives (Ford, 2009). The Ford beat back Company was founded in 1903 with $28,000 bills from twelve different investors. In the first couple old age the company just produced a few Model Ts and groups of 2 or 3 men would assemble the railcars (Wikipedia, 2 011). It then grew into virtuoso of the mo! st successful and advantageous companies in the world. Henry Ford was 40 years old when he founded the Ford travel Company. They sold their first car shortly after get-go up, about a calendar month after incorporation. One of the most inventive things that the Ford Motor Company did was be the pioneer of the assembly line. First apply at the alpine Park plant in Michigan, this untested invention...If you want to get a full essay, order it on our website: BestEssayCheap.com

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